Speed Marketing: Ask the Experts!

Why: This popular 2012 program, back by demand, targets firm principals, studio leaders, and other technical and professional staff whose responsibilities encompass marketing and communications. What: Four Topic Leaders will be on hand to answer questions about advancing your marketing, business development, and communications efforts. Program attendees will have the opportunity to ask questions and participate in 30-minute discussions, at which point they will rotate to another table and topic. Three rotations will allow people to focus on their top areas of interest. The Topic Leaders will conclude the program by presenting brief summaries of the issues and trends that surfaced at their tables. Who - Topic Leaders: Public Relations and Social Media: Tami Hausman, President, Hausman LLC - www.hausmanllc.com Business Development: Richard Staub, Principal, Richard Staub Marketing Services - www.staubmarketing.com Proposal and Interview Processes: Kirsten Sibilia, Associate AIA, LEED AP, Principal, Dattner Architects - www.dattner.com Positioning, Branding, and Differentiation: Debra Pickrel, Principal, Pickrel Communications - www.pickrelcommunications.com Registration: http://cfa.aiany.org/index.php?section=calendar&evtid=5389 Press registration: [email protected] Cost: Free for AIA members; $20 for non-members