Hello Nature

Make the world a better place by celebrating nature!

Since the dawn of time, humanity has been dependent on nature to provide us with food and shelter. However, over the last few centuries, people have become increasingly distant from the wild. Before the industrial revolution, only 3% of the world’s population lived in cities - today, more than 50% live in urban areas. It represents a physical, as well as a mental, detachment.

This detachment affects both parties: on the one hand, the population living in cities misses out on the positive impact nature has on both mental and physical health.

On the other hand, when being less involved, people also tend to become less considerate. While humanity’s negative impact on the environment increases, the concern about our planet declines.

It has become time to reconnect to nature, and to highlight the relationship between humanity and the rest of the planet.

Hello Nature invites you to find a way of re-introducing nature into people’s consciousness. But rather than by focusing on the negatives, it should be about highlighting the positive aspects of the environment to awaken people’s curiosity and interest.

The goal is to design a structure that celebrates nature, involving both education and recreation, or - if you prefer - business and pleasure.

For more info and full brief, visit www.combocompetitions.com