Baden-Württemberg International Design Award

Following nine years in which the Baden-Württemberg International Design Award has been linked to a specific theme, or »focus«, the Design Center Stuttgart is now marking the competition’s tenth anniversary with a competition for all comers. In 2009, therefore, the competition will be completely open for all product innovations from the widest variety of industries. This time, design quality will be assessed in an international contest, free of any overriding theme. This government award is given to manufacturers and designers for forward-looking, professional and excellent design work. The »Focus in Gold« and »Focus in Silver« design awards are highly sought after as guarantees of the highest design quality. This renowned competition can look back on a long tradition and enjoys an excellent reputation both in Germany and abroad.

Fair and respectable – the principles behind the competition
The competition’s non-commercial design allows small, medium-sized and young enterprises to participate. To guarantee the greatest objectivity, all entries are judged in the original if at all possible, and are not first filtered by a judges’ panel working on the basis of photographs. The products are assessed by a panel of internationally experienced and acknowledged experts from a variety of design disciplines, and great value is attached to their neutrality.

Product awards
The jury gives the »Focus in Silver« award to excellently designed products. The award distinguishes all those products whose outstanding design quality makes them the best in any one product category. In each category, only one product can attain the supreme »Focus in Gold« award. The awards given to products are a clear competitive advantage for manufacturers and designers, for the »Focus in Gold« and the »Focus in Silver« are a guarantee of the highest product quality, and, once the awards have been given, are an effective aid to marketing communication.

Call for Entries (PDF)