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Artificial intelligence and female empowerment are the themes of Es Devlin's UK Pavilion for Expo 2020 Dubai

By Alexander Walter|

Thursday, Oct 18, 2018

A collective AI-generated "global message" emblazons the pavilion's 20-meter tall LED facade. Image courtesy of Studio Es Devlin.

Award-winning British artist and designer Es Devlin will be in charge of designing the UK Pavilion for Expo 2020 Dubai. Devlin is known for designing the London Olympic Closing Ceremony and the Rio Olympic Opening Ceremony as well as conceiving touring stage sculptures in collaboration with Beyonce, Kanye West, U2, Adele, The Weeknd, The Royal Opera House, and The National Theatre.

True to her trademark passion of fusing technology, light, sound, and poetry, Devlin's pavilion design aims to highlight Britain's expertise in artificial intelligence and space technology by illuminating the LED facade with an AI-generated "Message to Space" which the Expo's anticipated 25 million visitors will be encouraged to contribute to.

Es Devlin and her predominantly female team will be the first non-male designers to conceptualize the British Pavilion since the very first Expo was instigated in 1851.

Visitors will arrive through an illuminated maze featuring augmented reality enriched exhibits on British advances in artificial intelligence and space. Image courtesy of Studio Es Devlin.

Here's how Devlin explains her concept behind the pavilion design: "The idea draws directly on one of Stephen Hawking’s final projects, ‘Breakthrough Message’, a global competition that Hawking and his colleagues conceived in 2015 inviting people worldwide to consider what message we would communicate to express ourselves as a planet, should we one day encounter other advanced civilizations in Space. What if the UK Pavilion at Expo 2020 becomes a place where visitors from all over the world take part in a collective global project that showcases British expertise in A.I. technologies and poetry while transcending national identities?”

The pavilion’s interior will be filled with a collective choral soundtrack featuring choirs from every continent. Image courtesy of Studio Es Devlin.

Asked about the importance of being the UK Pavilion's first female designer, Devlin replied: "We urgently need to address the underrepresentation of women in STEAM (Science, technology, engineering, art and maths) occupations. I’ve learned from my collaboration with the theoretical physicist Carlo Rovelli, that the evolution of scientific thought is often through the contribution of artists, musicians and philosophers as well as physicists. My hope is that the fusion of architecture, poetry, music and science in this female-led project will attract and inspire girls and young women to investigate areas of science and technology that they might otherwise have felt weren’t for them."

Devlin’s initial concept sketch for the UK Pavilion. Image courtesy of Studio Es Devlin.

To turn the highly conceptual vision into a functioning pavilion, Devlin's team will collaborate with executive architects Veretec, structural engineers Atelier One, sustainability engineers Atelier Ten, and creative agency Avantgarde.

RELATED NEWS Germany's Pavilion for Expo 2020 Dubai wants to edutain visitors about sustainability
RELATED NEWS querkraft designs grid of cones for Austrian Pavilion for Expo 2020 Dubai
RELATED NEWS Fentress Architects to design USA Pavilion for World Expo 2020 in Dubai
RELATED NEWS Santiago Calatrava to design falcon-like UAE Pavilion for Expo 2020 Dubai
RELATED NEWS BIG, Foster + Partners, and Grimshaw to design 2020 World Expo theme pavilions
The Poem Pavilion, UK Pavilion for EXPO 2020 Dubai. Video courtesy of Studio Es Devlin.

Related

dubai ● expo 2020 ● expo 2020 dubai ● uae ● uk ● pavilion ● es devlin ● women in architecture ● artificial intelligence
Studio Es Devlin
Studio Es Devlin

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    randomised

    randomised ·  Oct 19, 18 8:13 AM

    The theme of the pavilion is not female empowerment at all, female empowerment is (one of) the possible outcome(s).

  • Comment as :

Artificial intelligence and female empowerment are the themes of Es Devlin's UK Pavilion for Expo 2020 Dubai

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Artificial intelligence and female empowerment are the themes of Es Devlin's UK Pavilion for Expo 2020 Dubai

By Alexander Walter|

Thursday, Oct 18, 2018

Share

A collective AI-generated "global message" emblazons the pavilion's 20-meter tall LED facade. Image courtesy of Studio Es Devlin.

Related

dubai ● expo 2020 ● expo 2020 dubai ● uae ● uk ● pavilion ● es devlin ● women in architecture ● artificial intelligence
Studio Es Devlin
Studio Es Devlin

Award-winning British artist and designer Es Devlin will be in charge of designing the UK Pavilion for Expo 2020 Dubai. Devlin is known for designing the London Olympic Closing Ceremony and the Rio Olympic Opening Ceremony as well as conceiving touring stage sculptures in collaboration with Beyonce, Kanye West, U2, Adele, The Weeknd, The Royal Opera House, and The National Theatre.

True to her trademark passion of fusing technology, light, sound, and poetry, Devlin's pavilion design aims to highlight Britain's expertise in artificial intelligence and space technology by illuminating the LED facade with an AI-generated "Message to Space" which the Expo's anticipated 25 million visitors will be encouraged to contribute to.

Es Devlin and her predominantly female team will be the first non-male designers to conceptualize the British Pavilion since the very first Expo was instigated in 1851.

Visitors will arrive through an illuminated maze featuring augmented reality enriched exhibits on British advances in artificial intelligence and space. Image courtesy of Studio Es Devlin.

Here's how Devlin explains her concept behind the pavilion design: "The idea draws directly on one of Stephen Hawking’s final projects, ‘Breakthrough Message’, a global competition that Hawking and his colleagues conceived in 2015 inviting people worldwide to consider what message we would communicate to express ourselves as a planet, should we one day encounter other advanced civilizations in Space. What if the UK Pavilion at Expo 2020 becomes a place where visitors from all over the world take part in a collective global project that showcases British expertise in A.I. technologies and poetry while transcending national identities?”

The pavilion’s interior will be filled with a collective choral soundtrack featuring choirs from every continent. Image courtesy of Studio Es Devlin.

Asked about the importance of being the UK Pavilion's first female designer, Devlin replied: "We urgently need to address the underrepresentation of women in STEAM (Science, technology, engineering, art and maths) occupations. I’ve learned from my collaboration with the theoretical physicist Carlo Rovelli, that the evolution of scientific thought is often through the contribution of artists, musicians and philosophers as well as physicists. My hope is that the fusion of architecture, poetry, music and science in this female-led project will attract and inspire girls and young women to investigate areas of science and technology that they might otherwise have felt weren’t for them."

Devlin’s initial concept sketch for the UK Pavilion. Image courtesy of Studio Es Devlin.

To turn the highly conceptual vision into a functioning pavilion, Devlin's team will collaborate with executive architects Veretec, structural engineers Atelier One, sustainability engineers Atelier Ten, and creative agency Avantgarde.

RELATED NEWS Germany's Pavilion for Expo 2020 Dubai wants to edutain visitors about sustainability
RELATED NEWS querkraft designs grid of cones for Austrian Pavilion for Expo 2020 Dubai
RELATED NEWS Fentress Architects to design USA Pavilion for World Expo 2020 in Dubai
RELATED NEWS Santiago Calatrava to design falcon-like UAE Pavilion for Expo 2020 Dubai
RELATED NEWS BIG, Foster + Partners, and Grimshaw to design 2020 World Expo theme pavilions
The Poem Pavilion, UK Pavilion for EXPO 2020 Dubai. Video courtesy of Studio Es Devlin.

Share

  • Follow

    1 Comment

  • randomised

    randomised ·  Oct 19, 18 8:13 AM

    The theme of the pavilion is not female empowerment at all, female empowerment is (one of) the possible outcome(s).

  • Comment as :

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