A NEW IMAGE FOR PINOCCHIO: don't miss the chance to register with an EARLY BIRD!

April 22nd is the deadline to register to A NEW IMAGE FOR PINOCCHIO with an EARLY BIRD and take part in the latest design challenge launched by CODE – COmpetitions for DEsigners: re-shape Pinocchio and design a new logo for the Italian Foundation dedicated to Collodi, the  creator of the most famous puppet in the world. Art Spigelman, Seymour Chwast, Silvano Campeggi and Jean Jullien are in the jury panel that is going to award winners € 10,000 in cash prizes. 

Red jacked, white soft bread hat, short and green trousers and a long pointed nose: this is the interpretation by Attilio Mussino. For more than 50 years, Fondazione Nazionale Carlo Collodi has been using it. This representation is consistent with the version proposed by Enrico Mazzanti. He was the illustrator of the first volume edition of Pinocchio in 1883. Such image hasn’t changed over the years, despite time has passed and trends and visual languages have evolved. 

Today’s children are not yesterday’s children. For this reason, in conjunction with the project “Collodi Capitale Eueopea dell’Infanzia (Collodi European Childhood Capital), the Foundation Carlo Collodi is pleased to present to the world “A New Image for Pinocchio”. This is a momentous competition aimed at creating a new visual interpretation of the magical puppet, redefining the official logo of the Foundation that represents the wooden marionette.

Thanks to this competition, graphic designers and creative talents will have the unique opportunity to create what will be the official image of Pinocchio- actual world heritage- over the next years. By doing so, they will enter into the dreams and imagination of millions of children. They will update this character according to young generations’ sensitivity while conserving the unique traits, which have always made him one of the most beloved and popular characters of all times.  

• JURY

- Seymour Chwast

- Art Spiegelman

- Silvano Campeggi

- Jean Jullien

- Ale Giorgini

- Monica Nannini (AIAP)

- Pier Francesco Bernacchi (Fondazione Nazionale Carlo Collodi)

• PRIZES

1 ^st PRIZE  5.000 €  + OFFICIAL LOGO

2^nd PRIZE  2.000 € 

3 ^rd PRIZE  1.000 €

4 GOLD MENTIONS 500 € each

10 HONORABLE MENTIONS

30 FINALISTS

• CALENDAR

26/03/2018 – “Early bird” registrations - start

22/04/2018 (h 23.59 GMT) - “Early bird” registrations - end

23/04/2018 - “Standard” registrations - start

20/05/2018 (h 23.59 GMT) - “Standard” registrations - end

21/05/2018 - “Late” registrations - start

17/06/2018 (h 23.59 GMT) - “Late” registrations – end

20/06/2018 (h 12.00  - midday - GMT) – Material’s  submission deadline

More information at: http://www.competitionsfordesigners.com

Contact us at:  [email protected]